If you ask seasoned managers, entrepreneurs, or freelancers about the factors of their success, the majority will likely tell you about right priorities. More often than not, what we do first and what we do later shapes our success whether it is business or something else.
But it’s so easy to say: “Right priorities are important!” And it’s much more difficult to understand what is really more important. What you should focus on, and what can wait or even be removed from your to-do list?
This is exactly a challenge taken by a prominent business coach Todd Herman. He authored a method of a so-called Priority Matrix. It’s simple, elegant, and yet effective. The matrix is based on two axis:
Herman says we should start the day in sector one: Important, but Not Urgent. It can be planning, drafting, personal growth projects. Why this sector? If something really urgent comes up (sector 2), we will have already taken steps to achieve long-term goals.
Sector 3 is for urgent, but not important tasks. It could be fixing bugs on a website, making calls to clients, etc. Since they are not very important, delegate them to someone else.
Sector 4 is for tasks that should not be done at all. Just delete them, they don’t require your time and attention.
Whatever we do, remember: the main goal is not to get more done, but to do only things that bring you maximum results. Some prefer saying it this way: work smart, not hard. The aforementioned Priority Matrix will surely help you work exactly so.